Open Mon - Fri 10:00-18:00
Open Mon - Fri 10:00-18:00

Link Audit

Unnatural Links to Your Website

Unnatural links can either by inbound links to your site from elsewhere or outbound links hosted on your website. Both can have an impact on your site, although it can feel more difficult to control inbound links. If Google Search Console shows that you have either one of these issues, we can help you to correct it. A professional service is best to help you get rid of unnatural links to your site if you want to avoid causing further damage. If you have unnatural links to or from your site, it could be because you’re buying them, which you should stop doing. We use our expert knowledge to spot bad links and correct them.

User-Generated Spam Penalty

Google defines user-generated spam as content on your website created by your visitors or users that they define as spam. This might come from forums, comment sections and other parts of your website where you allow people to contribute their own content. You can improve the user-generated content on your site by having better control and vetting for certain sections. However, this can be difficult for busy sites, and you might not know what’s bad content and what’s good. We can help you separate the bad from the good and prevent more spam from appearing on your site.

Hacked Website Penalty

If someone has hacked your website, it can be a pretty big security issue. Seeing the message that someone has hacked some or all of the pages on your site can cause you to panic, but the problem can be fixed. A hacker can do things like uploading files or making changes to existing files on your site. Someone else controlling your site presents security problems for you and also negatively affects your site’s SEO. Solving the problem can be tricky, but with our professional help, you can get control of your website back.

Pure Spam Penalty

Following Google’s guidelines on setting up your website is essential if you want your site to rank well. While some penalties might not be entirely your fault, if you see the pure spam action marked for your site, it’s likely because of something you have done. If you don’t pay attention to the rules, it’s easy to get everything wrong. Alternatively, you might be trying your luck to see what you can get away with. But if your site has been pulled up for spam, you need to correct the errors you have made. If you need greater expertise or you don’t have the time, our resolution service can repair your site for you.

Spammy Structured Markup Penalty

Structured data markup can help you to improve your SEO. However, if you don’t use it correctly, it can get marked as being spammy. This penalty is often handed to new websites, but anyone could find that it’s affecting their site if they use structured data markup. You can make sure that you follow Google’s guidelines by testing with their Structured Data Testing Tool. Our structured spammy markup penalty recovery service can help you to identify any potential issues and set them straight so that your site is in compliance with the rules.

Hidden Text or Keyword Stuffing Penalty

Keyword stuffing is when you put lots of keywords onto a page to try to get it to rank higher in search engines. This can often make your content unreadable or spammy and of no value to your visitors. Keyword stuffing might include things like lists of phone numbers of place names or repeating the same words or phrases again and again. Hidden text or links, using methods like hiding text behind an image or colouring it the same shade as the background, is also bad practice. If you have been penalised for these methods, we can correct the issue for you and make sure your site only has quality content.

Thin Content Penalty

Thin content is content that doesn’t provide enough information and likely isn’t particularly valuable to the people who visit your website. It might be that you don’t have a lot of text on a page, or you might have low-quality content that has been automatically generated or is poorly written. To fix this issue, it’s important to get rid of any poor content, and replace it with unique, quality content where relevant. Working out the exact reasons you might have received this penalty and how to fix it can be difficult, though. If you use our professional service, you can be sure we will identify what’s wrong and implement solutions.

Cloaking/Redirects Penalty

When people click on links for your website, whether internal or external, they should land on the page they expect to find. If they end up on a different page or are redirected elsewhere, they won’t be happy. Google frowns on this behaviour and gives penalties for websites engaging in it. Removing and redirects and making sure that you’re honest in advertisements and other places where you link to your site is essential. You can use the Google Search Console and the Fetch as Google tool to help you. However, our professional services can make it easier to lift this penalty.

Spammy Freehosts Penalty

When Google gives websites penalties, they try to be specific about where spam can be found on the site. However, sometimes they might find a number of issues with spam and so deem the whole service to be spammy. If your site has the spammy freehosts action applied to it, it might mean you need to remove spam accounts from your service and make sure your site isn’t being abused. Google provides tips to help you avoid this situation, but you can still find it hard to do it yourself. Try our service to make it quicker and easier.



Link audits are the process of checking all the backlinks coming into your website and ensuring they’re from genuine and authoritative sources. Site owners can get penalties from Google if they have lots of toxic or dangerous backlinks, and that has become somewhat of a tactic for rival firms. As people have little control over the links leading to their sites, it’s possible for competitors to induce penalties without the website owner identifying their tactics.

Your SEO actions are divorced from reality?

The last thing any business needs is for their site to disappear from Google’s search listings. That could cost you a small fortune because it would mean your SEO efforts and spending become worthless.

While other companies can often create toxic backlinks to your site when attempting to beat their competition, most of the issues arise from outdated techniques employed by marketing agencies and link building specialists. If somebody lit the fuse it will cause explosion but how to act safely?

So, a link audit will help you to gain a better perspective on the situation and understand the threats your website faces right now. Our service will assist you in maintaining healthy and organic Search Engine Result Page (SERP) Rankings. There is a way still to hit undo if you took wrong route in SEO strategy but with some aftermath.


How do link audits usually work?

With our service, we perform ongoing SEO link audits, and we remove or risky links via the Google Disavow Tool. Failure to remain vigilant and proactive in the disavowal of dodgy links can lead to visibility problems, and that’s something our team of experts will help your company to avoid.


What is included in backlink audit – step by step?


Step 1: Our team will find and assess all the backlinks coming into your site.

We look for:

  • Duplicated links
  • Dead links
  • Links pointing to 404 pages


Step 2: Our team performs detailed analysis of all those backlinks.

That involves:

  • Assessing both URLs and anchor text
  • Gathering more than 30 metrics for each link
  • 100% manual information audit


Step 3: We rate every backlink in a report.

The report contains:

  • Details on the metrics for each link
  • Whether or not the content is unique
  • If the content was posted by a web scraper
  • Whether or not the link is high quality
  • If the link placement is natural
  • A risk rating for each link


Step 4: We disavow all risky and unnatural links.

This process will ensure that Google no longer counts the hazardous, toxic, or unnatural links to your website. That removes the chances of getting penalties, and it means you can move forward with peace of mind.

In 100% cases after completing link audit and disavowing all unnatural links which can be treated as toxic.


Step 5: Proven techniques to deliver results fast to search engines and help you grow your business by improving your digital assets.

We understand that it is crucial for business to change fast and adapt your digital assets to environment changes and will use best on the field tools to. With reports that you will get it would be easy to restore backlinks from old marketing campaigns that are poiting to 404 page and not passing link power to targeted page.

Why hire IMPromo for link audit of your website?

Firstly, we ensure all clients that our backlink rating service is original and unique. You will not find other companies offering the same methods as we developed this system using years of expertise and experience. We have the respected LinkResearchTools (LRT) Certified Professional status, and that means IMPromo gets recognized as high-end experts in the field.

We offer a transparent policy to avoid any confusion, and our team will always meet and exceed the expectations of clients. With our backlink ratings report, you can keep a close eye on the ratings for each website linking to yours. So, you’ll never have to stress about penalties again!



Contact us today

Email [email protected]

Call Now! +1-323-306-2244