Marketing Strategy to Grow Local Business

by Ilya Moskovoy  - May 31, 2023

Is your local company getting insufficient online leads? Improve the quantity and quality of your website’s traffic with an optimized marketing strategy from IMPROMO.


Get Your Website to the Right Audience

IMPROMO develops marketing strategies for remodeler companies that need to attract and engage potential customers. Our services guarantee a significant increase in quality leads,creating more revenue for your company.

We accomplish this by first optimizing your website for SEO. Doing so ensures your site pops up in search engines and your target audience can easily find you. The next step is finding the right blend of marketing tactics to heighten your site’s visibility and attraction.

We test the market and gather data to deliver a campaign that attracts high-quality leads at the lowest possible cost per acquisition. Also, the results from our services are long-term, ensuring you don’t run out of new customers.

LetUsTake Your Company to the Top

There are no guarantees a marketing tactic that works for one company will deliver the same results to another. That’s why we avoid a one-size-fits-all approach. Instead, we personalize our services to achieve each client’s goals by doing the following:

Discovery and Planning

Our first step in creating a digital marketing strategy is understanding who requested it. Our experts will research you and your target audience to develop a tactic that fits your goals. This research will also reveal what’s limiting your company’s success. We will use that information to create a digital marketing plan that leverages your strengths and opportunities.

Search Engine Optimization (SEO)

Digital marketing without search engine optimizing is usually a waste. We use SEO strategies that deliver powerful and lasting search engine ranking results. We also adhere to the latest SEO best practices to avoid having your site penalized.

Find Your Unique Selling Point (USP)

You are likely not the only remodeler doing business in your location. To differentiate you from your competitors, we will identify what makes your brand and services better. We will then use those unique selling points to show your target customers that you are the best choice for remodeling services.

Create and Promote Quality Content

Quality content is the secret ingredient for getting more visitors to your site and having those visitors share your page online. It’s also a useful tool for gaining return visitors.

By taking the time to understand your target audience, we can create blog posts and landing pages that grab their attention. We will also promote the content, a tested and proven tactic for boosting website traffic, as well as generating quality leads.

Conversion Optimization


We will tweak the look and performance of your website to convert more viewers into customers. That includes making your website more attractive, easier to navigate, and strategically placing call-to-actions.

Paid Search Marketing

When not properly done, Pay-Per-Click (PPC) ads on Google and Facebook yield small returns. To avoid such mistakes, we specialize in well-designed PPC ads that reach the right people and drive them to your site. Because we have optimized your website to convert visitors, expect large sales leads from your PPC traffic and an impressive return on investment.

Email Marketing

Efficient email marketing reminds potential customers to choose your services when they need a remodeler. We can handle all aspects of your email marketing, including building, testing, executing, and improving it. We will also provide you with frequent reports regarding the email campaign’s performance.

Social Media Marketing

Facebook has over two billion users, while Instagram has over a billion. These figures show that social media is one of the easiest ways to reach millions of potential customers. But social media marketing only works if you have the right message and deliver it at the right time to the right audience.

Our social media strategy involves identifying your potential customers, piquing their interest, and getting them to engage with your brand. When done right, the tactic will boost your brand’s visibility and generate a steady stream of leads on all major social media platforms.

Testing and Bi-Monthly Reporting

Our marketing strategy for remodeler sites includes continuous testing to identify the tactics that work and which need improvement. We will provide you with easy-to-understand reports that detail the campaign’s progress and consult with you before making improvements.

Let our expert online marketing strategists handle improving your remodeler website’s visibility and efficiency while you focus on satisfying your customers.

Choose Us for Remodeler Marketing Services that Yield Results

Our clients choose us because we have a proven track record of delivering:

Great Reviews

We have years of experience making various remodeler companies more successful. Proof of our quality is evident in our many stellar customer reviews.

Expert Support

As your online strategist, we won’t launch your marketing campaign and leave. Instead, we will handle the entire project from start to finish and provide you with regular updates regarding its performance. If you have questions or a request, you can reach us at your convenience to discuss them.

Impressive Return on Investment

You can spend less to expand your digital presence and generate more leads. We can help you focus your remodeler marketing efforts on strategies that work, which will save you money, time, and energy.

Utilizing Trends

The online world is continually changing. We stay on top of new trends to deliver remodeler marketing strategies that benefit your company in the here and now.

Tailored Services

We will customize your marketing campaign to showcase everything that makes your company the best choice for remodeler services. Personalizing your campaign also ensures that your digital outreach attracts potential customers, which will generate substantial leads.

Contact IMPROMO to Outsmart and Outperform the Competition

More remodeling customers are performing searches online to find remodelers who can execute their ideas. Each online search that doesn’t come to you is going to your competitors. Turn things around by contacting us for a marketing strategy that makes you the preferred choice for remodeling services on the internet. Call us today to schedule a consultation and discover how we will make your business a lasting success.

Let Our Strategies Work On Your Business

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Ilya Moskovoy

I am SEO expert who has been doing SEO for 14 years

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